Time For A Change

Well - the Music2Work2 Blog has been up for a while now as we record how we get this "ball" rolling. Well - after a few months of taking one approach its time for a change. There is an old expression - if it ain't broke don't fix it - well - it's broke - or at least - it isn't working.

Both Charlotte and I believe in the music - and we have received great feedback - but we are not generating the visitors, the members and certianly not the sales - lets break this down a little:


1/ - The overall concept of Music 2 Work 2 - it makes sense - there is evidence to back it up - but people are jut not using the site for it...so - we have our marketing wrong - i.e. - the message is either not getting out there - people are not understanding or believing the message - people are not experiencing the message

2/ - The site layout doesn't cater to the passer by - we need to get music streaming immediately off the home page - this will come in the next few weeks - but we need a much cleaner home page that plays the music and gets across the core message - the current home page needs to be the drop page - more on that later


Finally - this is something that I will continue to develop and push for the rest of my life. It is the music that naturally flows out of me and that I love and enjoy writing and playing. I think the business idea is sound, just got the execution wrong - but hey - I've learned that if you can't see your mistakes and learn from them - ...well...

keep your eyes out on the music2work2.com website over the next month to see the changes


Andrew
July 25, 2006

More Marketing of Music 2 Work 2

Continuing to search for music websites on which I can upload some of the music of Music 2 Work 2. The more exposure, the better! Other responsibilities are preventing me from being able to spend as much time on this at the moment as I would like to be, but, that should change soon.

Music 2 Work 2 CD

I finally finished making the demo CD for Music 2 Work 2 !! Having never burned a CD or attempted to design cover and label, it is a pretty good accomplishment for me. And, my partner in Music 2 Work 2 likes it.......so I'm stoked, to borrow one of his terms. Now just have to get them sent out and see what happens!!

Music 2 Work 2

I have spent a good bit of time recently trying to "get friends." This seems a rather strange process to me. During my life I have just become friends with other individuals - for whatever reason friendships are just formed. So, to spend time on music websites, asking other musicians and artists to become a "friend" to Music 2 Work 2 feels a little odd. How important is it to have lots of "friends" on a website? Should I feel rejected if I never get a response from some people that I ask? I have to admit, it is a good feeling when someone I have asked to be our "friend," responds with a "yes" and a note of encouragement.

Marketing Music 2 Work 2.com

After a couple months of marketing Music 2 Work 2.com, we are discussing whether we are moving in the right direction. We are getting our name and music out there, but wondering if we can do more? Our original marketing plan allowed for variations - - is it time to move to another one? I suppose the ability to adapt and change is one of the benefits of online marketing that can be easily accomplished. We learn and grow with each step!

Music 2 Work 2

Music 2 Work 2.com can now be heard on the following sites:

http://www.musicstrands.com

http://www.indy.musicstrands.com

http://www.mp3.com/

http://www.isound.com

http://www.iacmusic.com/artists/artistarea.aspx

http://www.artistlaunch.com/thepremiereartists/artistarea.asp

http://www.garageband.com

http://www.myspace.com

http://www.musicip.com/artist/user/901

http://www.musicfreedom.com

http://www.pixelsmash.com

http://www.fiql.com

http://www.thechoicemusic.com

http://www.tagworld.com

http://www.projectopus.com

...............yeah!

Yesterday was an especially frustrating day, first finding out that one of the websites on which www.music2work2.com music was uploaded (www.musicstrands.com) had lost our information due to technical problems and it all needed to be re-entered and uploaded again. Then, when checking another site (www.musicip.com) our music was on, the information is still there but the tracks are no longer accessible!!!

I have dealt with computers long enough to know that these kinds of thing happen. But, yesterday I felt like I was just going in circles. Does this having to "redo" information on music websites continue – is this "par for the course," or can I just assume I was having a bad day?